Universal Pictures NZ
Downton Abbey Premiere

The Challenge

For the release of the hotly anticipated Downton Abbey The Movie, we were tasked to bring the grandeur of the Grantham’s beloved country estate to Berkeley Cinemas in Mission Bay and ensure Universal Pictures’s guests felt like Lords and Ladies for the evening.

The Solution

We left no stone unturned; sourcing the best of the best; to create an event fit for royalty. From the giant bouquets of fresh flowers to a hanging crystal chandelier and classically trained musicians – we transported the guests back in time and straight into the lifestyle of the landed gentry. With canapes to die for and butlers in tails serving champagne throughout the evening; every guest was treated like a member of the nobility.

The Results

Next level Sophistication

Transporting guests back to the Post Edwardian era was no easy feat but we executed it with class and sophistication.

Smashed the Box Office

Downton Abbey smashed the box office and was the #1 movie for a whopping 7 weeks!

We like to think we had a hand in that!

An unforgettable night

With a guest list that included the British High Commissioner to New Zealand, Global Brand Partners and VIPs, everyone felt like Kings and Queens

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